🍏 2026 Trends: Where is the Fresh Produce Market Headed in France and Europe?

The fresh fruit and vegetable (FL) sector is at a crossroads. Between climate imperatives, post-inflation economic pressure, and growing consumer expectations regarding health and sustainability, the European industry is reinventing itself. Here are the major trends that will shape the market by 2026, in France and across Europe. I. Consumer-Driven Trends Purchasing dynamics are primarily

🟠 Citrus Fruits: The Vitamin-Packed Allies of Winter

Lemon, Grapefruit, Oranges, Clementines… A Concentration of Vitality from Morocco Winter is synonymous with cold, fatigue, and sometimes a drop in morale. To naturally cope with this, there’s nothing better than a regular intake of vitamins, antioxidants, and minerals. Citrus fruits are therefore the quintessential fruit, being simultaneously delicious, refreshing, and extremely beneficial for health.

French Green Beans: A Fresh and Local Campaign from June to October🫛

JMF PARTENARIAT is officially launching the campaign for French green beans, available from June to October. A season eagerly awaited by professionals for the freshness, consistency, and local origin of the products. 100% French and Mechanized Production Our green beans are grown in France, in carefully selected agricultural areas with climates ideal for optimal growth.

🥔 2025 New Season Potatoes Campaign: Freshness, Terroir & Quality Guaranteed

Potato season is officially underway at JMF PARTENARIAT!Harvested at full maturity, these subtly flavored, tender-textured potatoes are perfect for enhancing seasonal menus or enriching the displays of discerning professionals. 🌱 100% Fresh Harvest➡️ Our potatoes come from carefully selected French producers. 🧑‍🌾 Thanks to our passionate growersA huge thank-you to our growers Delphine, Émilie, and

Discover JMF PARTENARIAT on video!

We are pleased to present you our informative video and to let you discover our company, our activities of production, import and export of fruits and vegetables. A video to help you discover our world! At JMF PARTENARIAT, we believe that transparency and communication are essential to building strong relationships with our partners and customers.

JMF PARTENARIAT is moving

JMF PARTENARIAT moves into JMD LOGISTIQUE. A warehousing and logistics services company for fruit and vegetables. JMD LOGISTIQUE specialises in warehousing, handling and order preparation. The JMD LOGISTIQUE warehouse is located at 490 Avenue de Rome, Grand Saint Charles in Perpignan. It is equipped with a 3,500m2 refrigerated platform out of a total of 4,200m2,